THE NON ADVERTISING AGENCY
Inside and Out

Yes, it’s actually that simple. That’s why at Del Monte Agency, we look forward to companies that want to partner with an advertising agency that can do more than make you look good. Our ad agency’s philosophy is built on the belief that consumers are not passive; which ultimately leads to solving complex problems and more importantly delivers prosperity.


Today’s consumers make decisions without the influence of advertising. Consumers are connected, well-informed and significantly immune to yesterday’s tried and true formulas. Their use of media, social networks, and communications, enable them to make buying decisions, share information, and influence others, faster than you (the company) can adapt. Revenue growth is about increasing the depth and strength of your brand’s connections. We help you connect.


In every medium and every campaign we undertake, we seek ways to bring together customers and brands to develop brand communities based upon penetrating insights about the needs of customers. These communities embrace a shared system of beliefs that not only resonates with existing brand loyalists, but also motivates them to become brand advocates. You Engage.


The reality is that prosperity is a two way street. We strongly believe those who create wealth for others are rewarded themselves. Great things happen when brands connect and engage customers – companies are richly rewarded for the value they create, and the lives of customers are enriched by the deep satisfaction companies provide. Everybody prospers.

We proudly represent businesses and business models of all types and sizes. What we’re most interested in are great brands, visionaries, people who really want to change the world for the better and enrich everyone’s lives. We’re looking for clients that want to be big and successful. Clients we can grow with.
Here are just a few examples of clients we have had the pleasure to serve.

Fun

The Del Monte team truly enjoys their work, and appreciates the hard work that generates results. At the core of any campaign or project is the idea of having fun while doing it. That is not to say that the path that is ahead won’t have some bumps, but it’s important that we collaboratively look forward to the end result and appreciate the hurdles that got us there.

Greatness

Real results start with a solid commitment to great work. To accomplish this goal, we believe that leading boldly, taking risks, and accepting responsibility is the key for achieving greatness. We realize doing great work alone doesn’t guarantee success. Thus, we believe that true greatness is only as good as the results they achieve.

Results

No amount of novelty, innovation, or the act of being different is an excuse for not being able to achieve real measurable results. The key to prosperity hinges on this very notion that great work defines the desired end state that provides the greatest outcome for all the stakeholders. We see the world as Vince Lombardi did, “Some of us will do our jobs well and some will not, but we will all be judged by only one thing -- the result.”

Strategy

We believe in the simple approach embodied in a famous quote of Abraham Lincoln, “If I only had an hour to chop down a tree, I would spend the first 45 minutes sharpening my ax.” Every campaign developed by our Agency begins by building a solid foundation based on sound strategy, vigorous research, detailed planning, and breakthrough ideas necessary to understanding what engages and excites customers.

Our agency provides a "custom bundled" multi discipline service platforms which are tailor-made to suit the needs of each client. These platforms are built around ideas, not departments, and provides for greater top management involvement, a flexible team structure, and a depth of relevant experience. The result is faster idea flow, increased productivity, and enhanced communication. In short, we’re changing what it means to work with an Agency.

Picasso probably figured it out best when he said, “Art is the lie that brings us closer to the truth.” Creative is more than pretty pictures – you have to understand the “brand truth” and communicate it effectively. We get your audience emotionally involved with a rational thought by engaging them in way that makes the message stick. We make it simple. We make it memorable.

BRANDING | CONSULTING | MARKET RESEARCH | NEW PRODUCT LAUNCHES

A strong brand is invaluable making loyal customers. You are picked over your competitors because of brand position and strength. Branding brings together all elements of marketing and PR – your visual, tangible, and non-tangible activities combined determine how you're understood in the marketplace.

Brands live in the hearts and minds of current, previous, and future customers. Branding isn't something that can be ignored, and it isn't something that only "big companies" can afford to focus on.

The reality is: Right now you already have a brand. The question is: Who is driving customers' perceptions? You or your competitors?

WEB DESIGN | WEB DEVELOPMENT | WEB PROMOTION | CORPORATE IDENTITY

Asset Design & Execution: Great design can demonstrate a company's achievements, values and reputation through a single brief encounter. It can serve as the first impression and the roadmap to a customer's potential experience. Creative assets produced by the Del Monte Agency allow your customers to connect with your business on a level beyond what words can accomplish.

SEO | PAY PER CLICK | SHOPPING DATAFEED MANAGEMENT

At the heart of any successful online advertising campaign is a solid search engine marketing strategy that not only generates a substantial profit but also connects consumers with the brand. That is where we come in. Being successful online requires an outside-of-the-box, carefully researched and highly diverse approach to every individual business combined with an inherent passion for web performance. We have helped clients ranging from startups to Fortune 500's accelerate their online performance.

SOCIAL NETWORK ADVERTISING | VIRAL MARKETING | BLOGGING | PODCASTING

As chatter online continues to pick up momentum, social media has become a form of advertising equivalent to radio, print, and television. Del Monte Agency leads clients to leave a memorable impression on their customers by leveraging social media channels like Facebook, Twitter, Foursquare, LinkedIn, andGoogle+ among others.

We push the barriers to develop ideas that set a brand and business apart from its competitors. Whether a client's goal is to increase sales, generate leads, or reward loyal customers, our agency delivers. The final product is a transparent environment for businesses and consumers to communicate their needs and wants.

PRE/POST PRODUCTION | A/V EDITING | VIRAL VIDEOS

We live in a digitally driven world where every detail counts. A well-produced video campaign demonstrates a high standard of excellence and connects consumers at a level beyond other forms of digital advertising.

Through innovative creative direction and high-quality visual display we ensure that the audience will be left with a lasting impression of your brand and a desire for more. Together we can set the new industry standard.

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